“A designer is someone who designs the form or pattern of something without actually making it; he prepares the blueprint or drawings for an object before it is produced.” These days you can hardly find a shop that does not have a designer on its staff. In fact, if you walk into any store, business, factory or office, you will see several designers at work. The job of a designer is not just to design clothes but also accessories and furniture. A typical designer works with fashion, aesthetics, mathematics, engineering and communication. The main areas of specialization are marketing, product development, research and development, institutional design and commercial design.
Some designers create clothes that are sold in a market. However, many also work freelance to provide excellent designing services to clients. These services include but are not limited to, conceptualizing, researching, and drafting the design. Some designers create computer software that helps other designers to improve and increase their skills and knowledge of their field.
One important area of specialization within the designer’s job portfolio is UI or user experience design. UI designers design the overall look and feel of a product or interface for a computer program by using visual graphics and interactivity. There are UI designers who specialize in only this one area or there are UI designers who can handle all the different areas of the UI.
Some other areas of specialty within the designer’s job portfolio includes psychology and user experience research. This involves studying the psychological aspects of human beings, from the psychological foundation of the user to the end user’s satisfaction. The psychology of users is an interesting subject in itself. Designers who deal with this aspect usually have a Master’s degree in Psychology. Another very interesting area of specialty within the designer’s job portfolio is visual communications, which encompasses everything from advertising to interactive design.
Designers are required by law to have a certain number of years on the job before they can call themselves independent contractors. This limit, set forth by the FHA, gives designers a chance to build up a body of experience prior to starting to freelance. This gives potential clients a chance to look at and evaluate the work of the designers. Many times, independent designers will be able to work for larger companies at lower rates than they would if they were working as an independent contractor. This is because the rates on business jobs are generally higher. This advantage also allows independent designers to build up credibility and experience before applying for full-time job positions.
Finding a good designer takes time. It is important that you do not get intimidated by how much time it takes you to research potential designers. A good designer will ask questions, understand what your needs are, and then give you a proposal that you can take to a manager and make a final decision on.